Video Analysis: Jenna Marbles.

Title of Video: How To Avoid Talking To People You Don't Want To Talk To - Jenna Marbles.

URL of where the advertisement can be found: www.youtube.com

Describe and explain what happens in the video: A young funny woman gives people advice on how get out of talking to people you do not want to talk to.

Who is the the target audience for this video: Mainly females aged from fourteen to around twenty-two but some males mind find it amusing to watch too.

What digital platform does the video appear on? The young woman has her own YouTube channel where she uploads all her video's for people to watch.

What was the purpose of this video? The purpose of the video is to make people laugh but to also give advice to people about different topics.

Technical Aspects, Describe the technical qualities of the video, image quality, sound quality and editing: The image quality is good for a User Generated Video but it's not very defined. The sound is clear but there is an echo. the editing is of a good quality.

Video Analysis: Beauty Crush.

Title of Video: Summery Fashion Haul by Beauty Crush.

URL of where advertisement can be found: www.youtube.com

Describe what happens in the video: A young woman shows the audience what new clothes she has bought for the summer, she explains where she got them from and what to wear each item with.

Who is the target audience for this video? Females between the age of fourteen to twenty-two and people who are interested in fashion and who are interested in make-up. They will enjoy this video because it's aimed towards them and covers those topics.

Which digital platform does the video appear on?  This video is only on YouTube, they girl has her own channel where she puts her video's onto.

What is the purpose of this video? The purpose of this video is to help young girls/women to find the right kind of style for them, and to see what kind of clothes are in fashion today.

Technical Aspects, Describe the technical qualities of the video, image quality, sound quality and editing: The image quality is very good seeing as it is a User Generated Video. The sound is very clear you can hear her perfectly and the editing is of a high standard.

Video Analysis : Walls Talking Dog Ad

Title of Video: Walls Talking Dog, new sausage roll Ad

URL of where the advertisement can be found: www.youtube.co.uk

Describe and explain what happens in the video: A man buys a Walls sausage roll from a petrol station, then he gives the garage lady a ring box. She then opens it to see a little dog in there who starts talking and sings a song thanking her for the Walls sausage roll.

Who is the target audience for this video? I think that this video is targetted at teenagers to people in mid twenties, of all ethnicity's and both genders. I my opinion i think that people that age will really enjoy the video, it's funny and the song the dog sings is very catchy and memorable.,

Which digital platform does the video appear on? It first appeared on the Television and is now on the internet on websites such as 'Youtube'.

What is the purpose of this video? This video's purpose is to advertise the new Walls sausage roll and how good it is.
Technical Aspects, Describe the technical qualities of the video, image quality, sound quality and editing: The image quality is good and very clear. You can hear the music and the dogs voice very well and the quality of the editing was high because it looked like the dog was really there and did not look computerized at all.

Video Analysis : Cadbury's Gorilla.

Title of Video: Cadbury Gorilla Ad

URL where the advertisement can be found: www.youtube.co.uk

Describe and explain what happens in the advert: A gorilla is sitting in a room with a drum kit, the song 'In the Air Tonight' is playing in the background. The gorilla then starts playing the drums along to the chorus when it begins.

Who is the target audience for this video? This video's target audience would be mainly young children and teenagers of all ethnicity's. People of that age will find this advert very interesting and funny.

Which digital platform does the video appear on? This video was first shown on the television and now you can find on the internet on websites like YouTube.

What was the purpose of this video? The purpose of this video was to advertise Cadbury's milk chocolate, so people who already bought the product would be reminded of it and so people who havnt tried it will try it in the future.

Technical Aspects, Describe the technical qualities of the video, image quality, sound quality and editing: The image quality is clear, the gorilla looks real it does not just look like a man in a suit. The sound of the music is very clear and the drums are in synch with the music. The editing is of a very good quality.

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