Video Analysis: Beauty Crush.

Title of Video: Summery Fashion Haul by Beauty Crush.

URL of where advertisement can be found: www.youtube.com

Describe what happens in the video: A young woman shows the audience what new clothes she has bought for the summer, she explains where she got them from and what to wear each item with.

Who is the target audience for this video? Females between the age of fourteen to twenty-two and people who are interested in fashion and who are interested in make-up. They will enjoy this video because it's aimed towards them and covers those topics.

Which digital platform does the video appear on?  This video is only on YouTube, they girl has her own channel where she puts her video's onto.

What is the purpose of this video? The purpose of this video is to help young girls/women to find the right kind of style for them, and to see what kind of clothes are in fashion today.

Technical Aspects, Describe the technical qualities of the video, image quality, sound quality and editing: The image quality is very good seeing as it is a User Generated Video. The sound is very clear you can hear her perfectly and the editing is of a high standard.